Research from King’s College London University has found “the IQ of those who tried to juggle messages and work fell by 10 points — the equivalent to missing a whole night’s sleep and more than double the 4-point fall seen after smoking marijuana.” (from CNN.com E-mails ‘hurt IQ more than pot’, Friday, April 22, 2005)… [Continue]
It’s Not Junk to Me!
I’ve always had a problem with paper clutter: knowing what to keep, where to keep it, and what to trash. But at least I was able to throw away junk mail with impunity. Now that I’m a student of the art of copywriting, junk mail ain’t junk no more. It’s an important sample for my… [Continue]
Tweaking Google AdSense
There are two kinds of webmasters: 1) those that put Goggle AdSense on their sites and collect checks2) those that put Google AdSense on their sites,and tweak it, and tweak it, and then collect BIGGER checks. If you want to be in the second group, I recommend Joel Comm’s Google AdSense ebook. Joel’s a friend… [Continue]
Pew Survey on the State of Blogging
Two recent surveys by Pew Internet & American Life Project confirm the growing importance of blogs: 8 million American adults say they have created blogs blog readership jumped 58% in 2004 and now stands at 27% of Internet users 5% of Internet users say they use RSS aggregators or XML readers to get the news… [Continue]
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